THE STRATEGY ALIGNMENT GAP: WHY CEOS MISJUDGE IT AND HOW THEY CAN FIX IT
well-meaning CEOs fall prey to the strategy alignment gap. Their teams have high levels of perceived strategy alignment about strategy goals but very low actual alignment about the specifics.
MODCO: Using Customer Complaints and Compliments for Strategy Implementation
HealFirst Clinics: Designing an Experiment -B
HealFirst Clinics: Designing an Experiment – A
Randomized Experiments for Customer Insights
Logistic Regression for Customer Insights
Furniture Retailers: Understanding Customer Strategy through Quantitative Analysis
© 2023 The Collaborative for CUBES.
