HOW ALIGNED ARE B2B EXECUTIVES WITH THEIR CUSTOMERS?
Executives Are Confident They Know Their Customers
HOW ALIGNED ARE B2B EXECUTIVES WITH THEIR CUSTOMERS?
Executives Are Confident They Know Their Customers
THE STRATEGY ALIGNMENT GAP: WHY CEOS MISJUDGE IT AND HOW THEY CAN FIX IT
well-meaning CEOs fall prey to the strategy alignment gap. Their teams have high levels of perceived strategy alignment about strategy goals but very low actual alignment about the specifics.
Effective Strategy Implementation
To execute the strategy more effectively, this study proposes an integrated model combining the resource-based view of ‘McKinsey 7S’ and the industrial organization point of view.
CEOs Must Overcome Executive Disagreement To Drive Strategy
Senior executives often disagree on their company’s strategy, but CEOs can overcome this by a return to the basics: a customer-focused strategy.
BECOMING A STRATEGY-LEADING SUPERINTENDENT
SUPERINTENDENTS SHOULD BE STRATEGY LEADERS. NOT FIREFIGHTERS OR COUNSELORS.
USE CUSTOMER PERFORMANCE INDICATORS TO ALIGN YOUR SCHOOL DISTRICT’S STRATEGY
ACHIEVING CUSTOMER FOCUS AT SCHOOL DISTRICTS
EXPANDING MARGINS
Many B2B companies are stuck in a value trap because product improvements do not expand margins. Linking customer value to margins provides a sound basis for strategic growth.
BUSTING THE SALES TRAP IN STRATEGIC PLANNING
Most senior executives do not realize the strategic potential of increasing customer value. An assessment of more than 400 executives showed more than 70% underestimate the impact of increasing customer value on sales growth
SOLVING THE EBITDA PUZZLE
EBITDA increases need not come from relentless expense reduction. The successful strategy uses customer value to prioritize budgeting because EBITA is strongly driven by customer value.
MYTHICAL NUMBERS ARE SO BIG THAT YOU BELIEVE THEM WITHOUT QUESTION.
In strategy planning, mythical numbers emanate from consulting studies intended to establish broad and eye-popping trends…