C-CUBESTM Energy Benchmark?
THE M&A DOGMA IN THE OIL AND GAS INDUSTRY
With their inward-looking approach, leadership and board members at Flour may damage long-run performance unless the goal is to explore strategic options. A better way forward for Flour should start with customer value and its drivers to focus the company’s strategy. Customers, after all, are the main sources of cash flow for any company. Cost cutting as a strategy is neither desirable nor likely to be successful.
FLUOR’S RESTRUCTURING MISSES THE MARK
With their inward-looking approach, leadership and board members at Flour may damage long-run performance unless the goal is to explore strategic options. A better way forward for Flour should start with customer value and its drivers to focus the company’s strategy. Customers, after all, are the main sources of cash flow for any company. Cost cutting as a strategy is neither desirable nor likely to be successful.
Companies in the oil and gas sector are beginning to feel optimistic in 2018. The average price of crude oil in 2017 was 24.6% higher than it was in 2016 and 2018 seems to be shaping up positively.
With this enthusiasm, companies may wonder what strategies may help them increase sales. One proven strategy would be to focus on increasing customer satisfaction.
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